Task Analytics

Task Analytics is exactly what its name states – an analytics platform that focuses on users, their needs and how these needs are met.

The result of years of research in top task methodology and user testing, Task Analytics is trusted by leading brands and digital agencies to deliver a noninvasive engagement tool that helps discover the ‘why’ behind metrics measured by traditional web analytics tools.

While they had the idea for the product and the data and market research to validate it, they required a development partner to build the platform with them.

 

End-to-end project management

On the lookout for a technology provider who could offer end-to-end project management, they opted to work with 99x. From design to development to being responsive to customer requirements, a team of two full-stack developers from 99x were able to manage it all for Task Analytics.

 

 

 

 

Coordination delays

The primary challenge was managing the workload initially with a team of two while getting familiar with the domain. As a startup, Task Analytics also didn’t have many processes in place, which created delays in coordination between the remote teams.

 

 

 

 

 

A focused system with improved functionalities

Soon, however, the 99x team delivered a very focused system using top task concepts and improved the quality of functionalities in the system.

 

 

 

 

 

New features and enhancements

Additionally, new features were added, making the UI and presentability of reports more user-friendly. Graphical representation and additional presentability factors were included as well.